Browsing articles in "Digital Marketing"
Oct
1
2018

SEO for the Holidays: 2019 Edition

For anyone who’s been involved in SEO for longer than a few months, you’ll know that you’re dealing with a rapidly changing environment. Not only are we dealing with algorithms that change daily but it’s compounded with SERP layout changes and often dramatic shifts in device usage. You’re hopefully already well-underway with your holiday SEO efforts for 2018, but […]

Oct
1
2018

What to Do When Things Go Wrong in SEO

One unfortunate part about the world of SEO is that sometimes things go wrong. This can happen because you: Get over-aggressive with SEO tactics. Do things that are considered wrong by Google because you don’t know any better. Use shady/spammy tactics. If SEO has gone wrong for you, this chapter will go through what you […]

Oct
1
2018

Top 5 Essential SEO Reporting Tools for Agencies

A quality SEO reporting tool is a necessary investment for any digital agency, large or small. For one, clients are going to want to see evidence of progress. It’s a whole lot easier to have an automated report with all important key performance indicators (KPIs) delivered on a scheduled basis, rather than manually assembling and […]

Sep
21
2018

How to get 100 to 10,000 visits in a month

My Website is about 8 years old but I have ignored it as it doesn’t get any traffic in the beginning. Since then I left it untouched and just renew it. Before I go ahead and discuss a few points which caused this massive hike in organic traffic, I want to tell that the main […]

Sep
12
2018

Google responsive display ads roll out as new default display format

Advertisers upload their assets and leave the ad creation to Google’s algorithms. A look at the asset performance reporting available for responsive display ads in the Google Ads interface. Google announced this week that responsive display ads (RDA) will be rolling out to all advertisers over the next few months. Much like Google’s responsive search […]

Sep
12
2018

How to recover from a negative SEO attack – Part 5

As our series continues, we look at the cleanup process and show how to recover content, links and user signals after being hit by negative SEO.   Welcome to the next-to-the-last article in our six-part series on negative SEO. If you’ve been following along, you understand what negative SEO is. You’ve audited your situation to know […]

Aug
22
2018

Google extends extra characters of Responsive Search Ads to text ads

The new text ad format will continue to roll out this fall. In the meantime, standard text ads can get longer, too. AmsStudio / Shutterstock.com You get an extra headline! And you get an extra headline! Oh, and you get a longer description, too. Google will start rolling out its responsive search ads to more accounts in […]

Aug
2
2018

How to Build a Free Facebook Messenger Chatbot for Lead Generation

Virginia Nussey 21521858 3.2K READS [FREE LIVE Training] SEO Case Studies + 2018 Ranking Blueprint! See behind the scenes EXACTLY how we’re ranking sites in 2018. Sign up nowfor this free live training on August 15, 2018! ADVERTISEMENT All signs point to chatbots as a win for marketing and customer service. Stats say that consumers like […]

Aug
2
2018

What Is Ad Rank & 3 Ways to Improve It

  Want Agency Expertise & In-House Level Commitment? X-Vault curated Google Ads tech gives us hourly performance indicators to monitor & supercharge your campaigns throughout the day. Get unique solutions tailored for your specific needs. Read Use Case ADVERTISEMENT We all know the basics of ad rank – the specific position that your ad occupies on […]

Aug
2
2018

50+ Social Sharing Sites That Boost SEO & Drive Traffic

Boost SEO & Drive Traffic [FREE Training] Cracking The Google Code In 2018 Be up-to-date with how Google is changing and how to prepare for the future. Learn how to force open the traffic floodgates on our SEO webinar. Register Now!. ADVERTISEMENT Anyone that’s ever tried their hand at SEO knows that it’s complex, to say […]

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