One unfortunate part about the world of SEO is that sometimes things go wrong. This can happen because you: Get over-aggressive with SEO tactics. Do things that are considered wrong by Google because you don’t know any better. Use shady/spammy tactics. If SEO has gone wrong for you, this chapter will go through what you […]

A quality SEO reporting tool is a necessary investment for any digital agency, large or small. For one, clients are going to want to see evidence of progress. It’s a whole lot easier to have an automated report with all important key performance indicators (KPIs) delivered on a scheduled basis, rather than manually assembling and […]

My Website is about 8 years old but I have ignored it as it doesn’t get any traffic in the beginning. Since then I left it untouched and just renew it. Before I go ahead and discuss a few points which caused this massive hike in organic traffic, I want to tell that the main […]

As our series continues, we look at the cleanup process and show how to recover content, links and user signals after being hit by negative SEO.   Welcome to the next-to-the-last article in our six-part series on negative SEO. If you’ve been following along, you understand what negative SEO is. You’ve audited your situation to know […]

Contributor Jim Yu outlines how savvy marketers are using voice and visual search to engage more meaningfully with audiences at each stage of their purchase journey. The component parts of a successful search engine optimization (SEO) strategy may have remained relatively constant, but their definition and purpose have changed entirely. Driven by trends like visual […]

Contributor Paddy Moogan shares a checklist of key on-page and analytical items and how to SEO them so your content campaign runs smoothly and supports your ranking efforts. After you’ve chosen the right execution for your link-building campaign and you’re getting ready to launch it, you can’t forget about search engine optimization (SEO). It’s easy to get […]

The new text ad format will continue to roll out this fall. In the meantime, standard text ads can get longer, too. AmsStudio / Shutterstock.com You get an extra headline! And you get an extra headline! Oh, and you get a longer description, too. Google will start rolling out its responsive search ads to more accounts in […]

Improving page speed isn’t some arcane and mysterious dark art. Contributor Jeremy Knauff reviews everything from plug-ins to CDNs and points out what you can do to improve your page speed without a bunch of hocus-pocus. Page speed is now a ranking factor on mobile search. That means it’s a critically important component in all of […]

Boost SEO & Drive Traffic [FREE Training] Cracking The Google Code In 2018 Be up-to-date with how Google is changing and how to prepare for the future. Learn how to force open the traffic floodgates on our SEO webinar. Register Now!. ADVERTISEMENT Anyone that’s ever tried their hand at SEO knows that it’s complex, to say […]

Three factors deserve special attention in developing an SEO strategy for online retailers. Contributor Manish Dudharejia shares how to take on the competition using each. Online retailers face a whole host of relatively unique search engine optimization (SEO) considerations most other websites don’t deal with. Most discussions about those differences focus on issues such as […]