There is no one-size-fits-all schedule for technical website crawls. Learn about the factors that affect the frequency of crawls for SEO. There is never going to be a set frequency for every SEO professional to run technical checks. Every site has its own development release schedule, publishing cadence, and a myriad of other variables that […]

Poll of nearly 2,000 SEOs shows more than 50% don’t know what Google recommends for H1 headings Recent discussions on social media indicates there is considerable disagreement in how to use Heading (H1, H2) elements. Despite guidance from Google about the use of headings the SEO industry still can’t agree about how to use headings. […]

Google products don’t get a break on CWV and there’s no ranking advantage to using them over others   Google’s Martin Splitt discussed Google products and why they don’t get a break core web vitals scoring. Just like other third party web add-ons, Google’s products can negatively affect core web vitals scores. Google Products Slow […]

Want your website to stay competitive in 2020 and beyond? Here’s a walk-through of three types of SEO reports you should use and how to build them. Supermetrics  / July 7, 2020 430 SHARES 13K READS This is a sponsored post written by Supermetrics. The opinions expressed in this article are the sponsor’s own. SEO reports […]

At its core, search engine optimization (SEO) is about increasing your website’s visibility in the organic search results of major search engines. To get that visibility, you must understand three core components: What types of content people want or need. How search engines work. How to properly promote and optimize your website. While search engines […]

An update to Google Images creates a new way for site owners to drive traffic with their photos. Matt Southern Google is adding more context to photos in image search results, which presents site owners with a new opportunity to earn traffic. Launching this week, a new feature in Google Images surfaces quick facts about […]

Here’s a roundup of the various digital assistants on the market today with some beginner tips on how to optimize for voice search.    Voice search isn’t only here to stay, it’s on the rise. Is your website optimized for spoken queries? If not, then you could lose market share to competitors whose websites are […]

Study: The 80 Most Common E-Commerce Website Mistakes To help out the business community we’ve conducted research powered by SEMrush Site Audit to find out which issues e-commerce websites are struggling with most. SEMrush with Paul Lovell scanned 1300 online shops for 80 technical and SEO issues, varying widely from mild nuisances to severe business-damaging […]

In a world where everyone’s fighting for relevance in search, technical SEO is a Swiss army knife you can use to improve your site’s usability, crawlability, indexation and ultimately rankings. But it’s easy to get lost in the weeds while working through technical SEO fixes — many SEOs reach a point of diminishing returns where […]

For anyone who’s been involved in SEO for longer than a few months, you’ll know that you’re dealing with a rapidly changing environment. Not only are we dealing with algorithms that change daily but it’s compounded with SERP layout changes and often dramatic shifts in device usage. You’re hopefully already well-underway with your holiday SEO efforts for 2018, but […]